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Exeter-based agency celebrates milestone anniversary

October 3, 2022 | News

Award-winning Exeter-based agency, Absolute PR and Marketing, is celebrating 22 years in business. Specialising in building brands, profiles and reputations for clients ranging from start-ups to household names, encompassing specialist areas including marine and green tech, fin tech, tourism, transport, property, infrastructure, manufacturing, and the circular economy, the business marked the milestone occasion with a special event for clients, business associates and friends.

Held at Brickhouse Vineyard, near Mamhead, guests came together to toast the landmark achievement with a special wine tasting experience, live music from singer/songwriter Sadie Horler, and a celebratory dinner.

Founded in 2000 by PR and marketing communications expert Rachael Whitson from her kitchen table in North Cornwall, the agency has now grown to a team of 10. Absolute now works with businesses and organisations across a wide variety of sectors including travel and tourism, lifestyle, sustainability, recycling, transport, finance, manufacturing, technology, property, automotive and maritime.

Last year, to mark its 21st anniversary, Absolute adopted a sustainability plan to reflect the agency’s passion for building brands with purpose. The plans aligned actions and activities with five of the United Nation’s Sustainable Development Goals (SDG’s): good health and wellbeing; sustainable cities and communities; positive climate action; life below water; and life on land.

This year, Absolute reported on its progress, highlighting that it had achieved one of the lowest carbon footprints in the South West, 10 times lower than that of the average person in the UK*.

Rachael Whitson, Managing Director at Absolute PR and Marketing, said: “As we were unable to celebrate our 20th and 21st anniversaries due to the pandemic, we decided to celebrate our 22nd anniversary in style with clients, associates and friends who have supported team Absolute over the past two decades.”

Rachael continued: “We wanted to do things differently, celebrating together in a stunning location that only a very few people have had the opportunity to experience. Between the captivating vocals of Sadie Horler, the vineyard’s wines, and a delicious Persian feast provided by Titley Green, we think we managed to do just that.”

“22 years in business, helping to raise the profile of our clients nationally and internationally, working increasingly with organisations that have purpose and sustainability at their core, is an achievement that we’re incredibly proud of. We look forward to the future and continuing our growth with great excitement.”

Absolute PR and Marketing provides public relations and marketing communications consultancy to a diverse range of B2B and B2C clients across the UK in the manufacturing, tech, recycling and waste management, leisure and tourism, property, health and food and drink sectors.

For strategic and expert advice on how you can promote your purpose, contact Absolute at or call 01392 680 740.

*Statistics provided by SWMAS.