Environmental and Social Impact

As an agency, we recognise the importance of communicating our progress and achievements on our journey to become a more sustainable business. We are passionate about purpose and we want to ensure that we use our influence as a force for good, having a positive impact on our clients, community, cause and climate.

Our third annual sustainability report, covering the period from April 2024 to March 2025, demonstrates how we are taking action and walking our talk on this subject.

Our strategy is centred around five of the UN’s Sustainable Development Goals and we share our progress with employees, clients, and stakeholders to highlight the material benefits we have brought to society and our communities; the ways in which our collective actions have helped to reduce harm to our planet and nature, because we know that success in this space ensures better prospects for everyone and everything.

Building on previous years, 2024 was a year of progress for Absolute which this report highlights, and for the first time, we have measured our Scope 3 emissions. This provides a benchmark for improvement in next year’s report.

In 2024/25, we have reduced our carbon footprint event further, continued to support local charities, invested in training for staff to nurture our EOT culture, and improved our digital footprint by introducing new processes. Our latest report also features some of the purpose-led clients we’ve worked with in 2024/25. We are proud of the results we achieve for people and planet, and our work with clients that have purpose thread through the heart of their business.

To request a copy of our latest Environmental and Social Impact Report, please contact us at info@absoluteprandmarketing.com.