Radio One’s Big Weekend brings boost to local tourism

Visit South Devon has calculated that at least £1.7 million will be brought in to the local tourism economy as a result of Radio 1¹s One Big Weekend, which is being held over the weekend at Powderham Castle.
Over the two days of the festival thousands of visitors will come to the local area and tourism bosses believe that this could provide a great legacy for future tourism.
Sarah Stride, Acting General Manager for Visit South Devon, said: The national hype around One Big Weekend has certainly put Exeter, Teignbridge and South Devon on the map for a new generation of visitors. Thousands of people up and down the country have Powderham and Exeter at the forefront of their mind and that has to be good for tourism in the long run.
Our hope is that this will create a legacy with many return visitors coming to the local area and many new visitors choosing to visit Powderham, Starcross, Dawlish Warren and Teignbridge having seen great local footage in the run up to and during the event.
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